Here you’ll find copies of speaker presentations and collateral from Mobile March 2012. We will continue to post this information as it becomes available.
Android Training
4 hours of introductory classroom style training by Jeffrey Sweeter from Cogi Systems to get you started developing apps on this platform!
Supporting files for Android training can be found here.
Peter Pascale presented the annual landscape of mobile: A local mobile industry curated presentation.
Android UI Patterns
Vladan Pulec covers some major UI patterns like ActionBar, Multi-Pane layout, etc., gives examples, and provides a coding demo. This is for Android mobile developers with some prior knowledge of the platform.
iOS Training
4 hours of introductory classroom style training by Bob McCune of TapHarmonic and Sam Kirchmeier of Livefront to get you started developing apps on this platform!
Unit tests are fine, but you still need to test your app by hand.Rob Bajorek shows you how to save your time and your sanity with an automated “smoke test”. Using Zucchini, CoffeeScript, and iOS’s Accessibility interface, you can write scripts that enter text, tap buttons, and compare views to screenshots.
What Can The Beatles Teach Us About Mobile Web Design?
Norman Orstad talks about new technologies, increasingly sophisticated tastes of Beatles listeners, and formulaic melodies teach us how to approach mobile web design
Mobile Strategy
Mike Brown, VP at Olson highlights the tool-kits, best practices and key challenges associated with the many steps of a mobile strategy.
Mobile Marketing Meltdown
Hayden Creque of Creque Law offers a primer on monetization and best practices for collecting, using and sharing consumer information. This interactive session goes beyond the legal speak to provide professionals with a clear best-practices framework for mobile application design and disclosure
Games in iOS and Android
Aaron Bannin and guests talk about the development and use of games across the two most popular platforms. This presentation will touch on business models and segmentation strategies, differences between platforms, monetization and much more.
Windows Phone 7: From Zero to App
Fast paced but focused, Damon Allison will offer a solid foundation to Windows Phone 7. Creating a Windows Phone 7 application using many API’s found in Windows Phone 7.5 and comparing and contrasting Windows Phone’s Metro UI with iOS and Android are just some of the highlights
Supporting files for Windows Phone 7: From Zero to App can be found here.
Get Your Liaise On
Breon Nagy explores the Engineering Liaison. A positon that acts as a buffer between the Engineers and the internal teams (Marketing, Support, Sales, etc) as well as a link to Developer Advocates for external partners (Apple, Google, Microsoft, etc).
You Don’t Need a @#%! App
When many start exploring mobile marketing, it’s not uncommon for them to believe they need an app. Curt Prins will walk you through what to consider before you invest in what may turn out only to be a vanity app. Spirited discussions and mobile developers are always welcomed.
Guy Thier-CIO, Bally Total Fitness: Launching a Mobile Strategy: A Report from the Frontlines Bally Total Fitness has jumped into mobile on many levels. From employee to consumer, Thier continues to integrate mobile strategies into this long-standing fitness brand. This CIO gets it!
Developing an Android RESTful Client App
Based on a Google I/O talk that was short on code, Jeremy Haberman and Brad Armstrong guide this presentation that provides it by walking through and providing an example app that fully implements the concepts.
Supporting files for Developing an Android RESTful Client App can be found here.
3D Programming for iOS: What is OpenGL ES and how does it fit into the Apple-verse
Are you interested in integrating 3D graphics in your applications, writing 3D games, or just learning about 3D development? Robert Altman will introduce you to important 3D concepts and tools.
Supporting files for 3D Programming for iOS: What is OpenGL ES and how does it fit into the Apple-verse can be found here.
iOS / Windows Phone Showdown This year iOS takes on an up-and-comer. Jeff Brand & Rory Lonergan present this battle of the platforms and highlight developing differences…good and bad.
Download a ZIP of supporting files for the iOS portion of iOS / Windows Phone Showdown here.






